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Technical data of the espconsultancy.co.uk

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HTTP Header Analysis

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customer experience loyalty market share brand values product development clients about esp the system helping teams increasing response predicting effectiveness insights you can directly apply optimising delivery of brand values communication analysis focus groups contact help +44.7768714021 esp benchmarketing ® most of us appreciate the value of knowing a customer's expectations, preferences and aversions; it’s instinctive, it’s proven, it’s obvious. what you may be missing is a way to harness the voice of your customer and quantify their expectations to provide a robust platform for your own decisions and judgements. a method that supports the decision-making, enables the communication of those decisions to others and helps build consensus. with that simple addition to what you do, you can increase results, satisfaction and performance. how to gain new customers or supporters how to design products that exceed customer expectations how to increase retention and reduce attrition how to reinforce rapport with your brand how to improve response to customer interactions here are 7 questions to help you gauge your current method for harnessing the ‘voice of the customer’ is it... 1.actionable? you should be getting defined, objective, practical guidance on what you can do to encourage the customer behaviours you want and reduce the behaviours you don’t want; in anything you do from product positioning to the design of marketing materials 2.representative? the ‘voice’ should come from a large enough sample of people who are enacting the behaviours you are actually interested in; be it joining, giving, buying, renewing or leaving; not just a vocal minority who self-select themselves into surveys or focus groups with existing agendas or the ability to synthesise plausible opinions 3.accurate? you should be presented with the underlying reasons people have for enacting those behaviours - not just the initial, ‘surface’ answers they might give. also, accuracy is fundamentally compromised by questions or facilitation that lead with pre-supposed themes. accessing your customers’ own ‘model of the world’ gives you a much more valid and accurate insight 4.objective? the way research is reported hasn’t substantially changed since the 1950s. it stands or falls, not only on how it is designed and facilitated but for qualitative research on the subjective interpretation provided by the researchers. you should insure that information on your customers is framed within an objective structure that reveals your customers’ own priorities not those filtered through a researcher’s own opinions 5.predictive? naturally, you can’t take every initiative, every idea or every planned interaction with customers and ask a representative sample what they think of it. even if you could afford the time and expense, if there are any doubts about the outputs being ‘actionable’ or ‘representative’ you will still have lots of unanswered questions; not least ‘what do we do next?’ you would be better served by a quantified profile for customer motivations, preferences and obstacles that you can systematically compare your planned interactions against – an easy to access virtual, objective customer panel 6.consistent? you should be able over time, to consistently benchmark, monitor and compare all kinds of customers, all kinds of stakeholders, all kinds of behaviours, at all stages of their lifecycle and all kinds of expressions of your brand, products and services both external and internal in the same system. that way, you have at least one consistent method for identifying the underlying patterns in their motivations and obstacles 7.credible? it might be helpful that you can tell others that the systems you apply are based on proven principles of behavioural psychology, forensic linguistics and psychographics. even better that it has helped increase performance and customer satisfaction. however, you will probably be even better served if you can easily show and even involve colleagues with a system that is not subjective or ‘smoke and mirrors’ but is a straightforward application of a robust and understandable methodology benchmarketing fulfils all 7 of these criteria elicit the true voice of the customer extra sensory perception limited © all rights reserved. facebook | twitter | linkedin view on mobile

URL analysis for espconsultancy.co.uk

http://www.espconsultancy.co.uk/helping-teams.html
http://www.espconsultancy.co.uk/market-share.html
http://www.espconsultancy.co.uk/about-esp.html
http://www.espconsultancy.co.uk/the-system2.html
http://www.espconsultancy.co.uk/optimising-delivery-of-brand-values.html
http://www.espconsultancy.co.uk/loyalty.html
http://www.espconsultancy.co.uk/brand-values.html
http://www.espconsultancy.co.uk/clients.html
http://www.espconsultancy.co.uk/focus-groups.html
http://www.espconsultancy.co.uk/customer-experience.html
http://www.espconsultancy.co.uk/home.html
http://www.espconsultancy.co.uk/contact.html
http://www.espconsultancy.co.uk/insights-you-can-directly-apply.html
http://www.espconsultancy.co.uk/predicting-effectiveness.html
http://www.espconsultancy.co.uk/increasing-response.html

Whois Information

Whois is a protocol that is access to registering information. You can reach when the website was registered, when it will be expire, what is contact details of the site with the following informations. In a nutshell, it includes these informations;

Error for "espconsultancy.co.uk".

the WHOIS query quota for 2a01:7e00:0000:0000:f03c:91ff:feae:779d has been exceeded
and will be replenished in 3536 seconds

WHOIS lookup made at 03:50:07 15-Jul-2015

--
This WHOIS information is provided for free by Nominet UK the central registry
for .uk domain names. This information and the .uk WHOIS are:

Copyright Nominet UK 1996 - 2015.

You may not access the .uk WHOIS or use any data from it except as permitted
by the terms of use available in full at http://www.nominet.org.uk/whoisterms,
which includes restrictions on: (A) use of the data for advertising, or its
repackaging, recompilation, redistribution or reuse (B) obscuring, removing
or hiding any or all of this notice and (C) exceeding query rate or volume
limits. The data is provided on an 'as-is' basis and may lag behind the
register. Access may be withdrawn or restricted at any time.

  REFERRER http://www.nominet.org.uk

  REGISTRAR Nominet UK

SERVERS

  SERVER co.uk.whois-servers.net

  ARGS espconsultancy.co.uk

  PORT 43

  TYPE domain

DISCLAIMER
This WHOIS information is provided for free by Nominet UK the central registry
for .uk domain names. This information and the .uk WHOIS are:
Copyright Nominet UK 1996 - 2015.
You may not access the .uk WHOIS or use any data from it except as permitted
by the terms of use available in full at http://www.nominet.org.uk/whoisterms,
which includes restrictions on: (A) use of the data for advertising, or its
repackaging, recompilation, redistribution or reuse (B) obscuring, removing
or hiding any or all of this notice and (C) exceeding query rate or volume
limits. The data is provided on an 'as-is' basis and may lag behind the
register. Access may be withdrawn or restricted at any time.

  REGISTERED no

DOMAIN

  NAME espconsultancy.co.uk

NSERVER

  NS2.WEBWAM.CO.UK 88.208.232.237

  NS1.WEBWAM.CO.UK 88.208.233.28

Mistakes

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